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Deb's books: "WOW Factor Workplace", "Hearfelt Leadership", and "Women on Top" are available in paperback, Kindle and Audible versions.  Deb's latest book, "Strong Suit", is available now in paperback, Kindle, and Nook versions.  Click on the following link for more information on all of Deb's leadership books.

See Deb's new video series:

CEO Mentoring Moments with Deb Boelkes

Marriott's CEO Shared a Video With His Team and It's a Powerful Lesson in Leading During a Crisis

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By Deb Boelkes

In my first book, The WOW Factor Workplace: How to Create a Best Place to Work Culture, I told the story of how my co-collaborator Mark Goulston, M.D. and I met—all due to my reading his best-selling book, Just Listen: Discover the Secret to Getting Through to Absolutely Anyone. 

In Just Listen, Dr. Mark defined “The Persuasion Cycle”—the process by which a successful communicator can get someone’s buy-in to do something they wouldn’t otherwise likely do and make them glad they did it. Heartfelt Leaders are typically quite adept at leveraging the Persuasion Cycle—in a good way—to build empathy and trust and enable team members to achieve their dreams.

That said, I’ve learned first-hand that sociopaths can also be quite adept at using The Persuasion Cycle in not-such-good ways. As Dr. Mark explains, sociopaths “only care about you doing what they want.”


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