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Deb Boelkes, my wonderful Co-Founder, recently returned from an amazing trip, that I refer to as: "Deb did Dallas," wherein she interviewed and videoed (stay tuned for those) some of the most heartfelt leaders that we have met so far in identifying, celebrating and learning the secret sauce of people and companies that "dare to care." What we are discovering is that these people don't "dare to care," these people don't know any other way than caring.